11th Annual Biker Belles® Celebrates Women in “Forward Motion” during Premier 2019 Charity Event

Press Release
Join the Peace, Love and Happiness and Wild Gypsy Tour riders in honoring women in motorcycling with a Morning RideTM and symposium with catered lunch.

Sturgis, SD (May 25, 2019) – Celebrate the fastest growing segment of motorcycle enthusiasts while raising funds for worthy local charities during the Sturgis Buffalo Chip’s 11th annual Biker Belles celebration on Tuesday, Aug. 6. This moto-centric event is an opportunity to connect with women who are shaping the motorcycle industry, driving change and breaking long-held traditions.


The event’s trademark “Morning Ride” from Deadwood to the Sturgis Buffalo Chip will be a show of force and solidarity this year, as it’s joined by the Wild Gypsy Tour and Peace, Love & Happiness riders.


The festivities will continue following the ride with a pampering in the Comfort Zone by Team Diva, a catered lunch and a symposium titled “Forward Motion,” all to be held in the brand-new air-conditioned Sturgis Rally Information CenterTM at the Buffalo Chip’s CrossRoads. All women are also invited to enter their bikes in the Women and WheelsTM Bike Show presented by the Wild Gypsy Tour that will be free to the public just outside the reception area.

8:00 am Rider Registration at The Lodge at Deadwood opens

8:30 am Registration at the Crossroads opens for non-riders
Registration opens for the Women & Wheels™ Bike Show presented by Wild Gypsy Tour at the CrossRoads

8:50 am Ride Group Photo

9:00 am Kickstands up for the escorted Morning Ride™ at the Lodge at Deadwood

10:30 am Arrive Sturgis Buffalo Chip Crossroads
Biker Belles Silent Auction opens
Comfort Zone by Team Diva opens
Women & Wheels Bike Show presented by Wild Gypsy Tour begins
(Biker Belle Entry not required – open to the public)

12:15 Biker Belles catered Luncheon and “Forward Motion” Symposium

1:45 Bike Show Ends and Awards announced
Group photo


One hundred percent of rider fees will benefit the Sturgis Motorcycle Museum and Hall of Fame, the Strider Education Foundation’s “All Kids Bike” program, and Helping with Horsepower, an organization that empowers and encourages women and girls who are at risk or victims of abuse.

Passes are available at BikerBelles.com or by calling 605-347-9000.

 About Biker Belles®

The annual Biker Belles charity event is a celebration of women in the world of motorcycling that centers on “Real Riders, Real Stories, and Real Passion”. Whether one rides his or her own bike or prefers being the passenger, this Sturgis Buffalo Chip®-hosted event offers a great opportunity to meet new friends and gain inspiration from pioneering women who continue to influence the world of motorcycling today. Biker Belles support worthy local charities. To date Buffalo Chip programs have raised over $750,000 for charity. For more information and to join the 2019 Biker Belles celebration visit www.bikerbelles.com or call (605) 347-9000.

About the Sturgis Buffalo Chip

The Sturgis Buffalo Chip® is the Largest Music Festival in Motorcycling®. It is the world’s first and leading entertainment destination for the motorcycle enthusiast. The Buffalo Chip was awarded AMA Track of the Year in 2014, American Flat Track’s 2017 Event of the Year and was South Dakota Excellence in Tourism Innovation award winner in 2017. Since 1981, the venue’s high-profile, nine-day festival, known as The Best Party Anywhere®, remains one of the world’s most televised and longest running independent music festivals. Located three miles east of Sturgis, SD on 600 creek-fed acres, it offers six stages of entertainment, a swimming hole, bars, mouth-watering food, showers, cabins, RVs, camping and more to visitors traveling from all corners of the world. The Chip’s concerts and races are free with camping. The Motorcycles as Art exhibit curated by Michael Lichter showcases the works of the world’s best bike builders. Numerous bike and stunt shows and all shopping, live music and events at the CrossRoads are free and open to the public. More details are available at www.BuffaloChip.com.

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