Press Release

HARLEY-DAVIDSON LAUNCHES H-D1™ MARKETPLACE

Ultimate Destination for Pre-Owned Harley-Davidson Motorcycles in North America MILWAUKEE (July 21, 2021) – Today we are launching H-D1™ Marketplace on H-D.com. H-D1 Marketplace will provide consumers with the most comprehensive opportunity to search, experience, sell and purchase pre-owned Harley-Davidson motorcycles across North America. Backed by the strength and scale of our dealer network and […]

Press Release

Sturgis Buffalo Chip® Announces Complete 40th Anniversary Music Lineup and Releases Limited-Edition Poster

Seven more bands have joined The Best Party Anywhere® Lineup. The 40th Anniversary Limited-Edition Band Lineup Poster by Russell Murchie is released alongside the Limited-Edition Sturgis Rally Poster by Darren McKeag and available to a limited number of rally fans Sturgis, S.D. (July 15, 2021): The Sturgis Buffalo Chip is set to party like it’s their 40th Anniversary with a […]

Press Release

NEW HARLEY-DAVIDSON SPORTSTER S MODEL DELIVERS UNRELENTING PERFORMANCE

Next Generation Sportster Motorcycle Combines Unbridled Power with Contemporary Technology MILWAUKEE (July 13, 2021) – The Harley-Davidson® Sportster® S model is an all-new sport custom motorcycle designed to deliver a thrilling riding experience and ushers in a new era of Sportster performance. A 121-horsepower Revolution® Max 1250T V-Twin engine puts the Sportster S rider in […]

Press Release

CARDO SYSTEMS INTRODUCES NEW PACKTALK HEADPHONES; EXTENDS USABILITY BEYOND HELMET-TO-HELMET COMMUNICATION

New Accessory Allows Always-On Communication in Non-Helmet Applications; Changes the game for Motorcycle Coaches & Instructors Plano, Texas (July 6, 2021) – Cardo Systems, the global market leader in wireless communication systems for powersports riders, today announced availability of its all-new PACKTALK Headphones. The new accessory extends use cases for the PACKTALK BOLD and BLACK […]

Press Release

INDIAN MOTORCYCLE AND VETERANS CHARITY RIDE MARK 7TH ANNUAL MOTORCYCLE THERAPY ADVENTURE TO STURGIS

Returning Combat Veterans Use “Motorcycle Therapy” to Rehabilitate with Help from Veteran Non-Profit Organization Moab, Utah (July 7, 2021) – Indian Motorcycle®, America’s First Motorcycle Company, today announced its continued support and sponsorship of the seventh annual Veterans Charity Ride (VCR) to Sturgis. The two have partnered with the initiative of “America Get Out & […]

Press Release

The Home for Women In Sturgis

The Sturgis Buffalo Chip® is hosting Women’s Day at the Chip®, a day-long celebration of women in motorcycling on Tuesday, Aug. 10 during the Sturgis Motorcycle Rally Sturgis, S.D. (July 9, 2021): Known organically for years as the Home For Women in Sturgis, the Sturgis Buffalo Chip is officially declaring the Tuesday of rally week Women’s Day at […]

Press Release

Introducing LiveWire ONE™, the first product from the all-electric LiveWire™ brand

MILWAUKEE (July 8, 2021) – Today, Harley-Davidson, Inc. (“Harley-Davidson”) (NYSE: HOG) presents the evolution of LiveWire (LiveWire.com) as a standalone brand and the introduction of LiveWire ONE – the electric motorcycle built for the urban experience, with the power and range to take you beyond. Jochen Zeitz, Chairman, President and CEO of Harley-Davidson: “As part of […]