Indian’s 2017 Model Lineup & Carey Hart’s Custom Chieftain Headline the Iconic Brand’s Presence in Daytona During Bike Week
MINNEAPOLIS (March 7, 2017) — Indian Motorcycle®, America’s first motorcycle company, today announced a comprehensive Daytona Bike Week experience that includes a custom bagger showcase, demo rides for all new 2017 models, and a 2017 Chieftain sweepstakes. From Carey Hart’s custom Chieftain bagger on Main Street to the all-new Roadmaster Classic at the Speedway, Indian Motorcycle will have a presence throughout Daytona for all Bike Week-goers to enjoy.
In addition, Indian’s new “Wrecking Crew,” backed by Allstate Motorcycle Insurance and featuring one of the most stacked lineups in flat track racing history, will make its debut at the American Flat Track season opener at Daytona International Speedway on Thursday, March 16. The team includes 2016 Champion Bryan Smith, along with two of the sports most decorated riders, Brad Baker and Jared Mees. The team will be armed with Indian’s Scout FTR750 for what is certain to be an unforgettable season.
“This year, Bike Week is extra special for us, in large part to the season-opening race at Daytona Speedway where Indian makes its return to the American Flat Track series with our incredible new ‘Wrecking Crew,’” said Reid Wilson. “In addition, we’re thrilled to give fans in Daytona a chance to experience a lineup of one-of-a-kind custom Chieftains, and test ride some of our new models, including the new Roadmaster Classic.”
Below are highlights of the Daytona Bike Week action Indian Motorcycle has planned.
Display at Main Street (Main St. & N. Wild Olive Ave.)
See what’s new from Indian Motorcycle at the Main Street display and enter to win a 2017 Chieftain. The two Indian dealers who recorded the most votes for their custom Chieftain bagger during a two-week ‘Project Chieftain’ voting period will be proudly displayed on Main Street during Bike Week alongside Carey Hart’s custom Chieftain build.
Displays and Demo Rides at Daytona International Speedway (International Speedway Blvd.)
9 a.m. – 5 p.m., Daily Saturday 3/11 – Saturday 3/18; Last Ride Leaves at 4:30 p.m.
Among the various activations taking place throughout Daytona Bike Week, Indian Motorcycle will have a significant presence at Daytona International Speedway where attendees can view a variety of displays, including:
- Entire 2017 Indian Motorcycle lineup, accessories and apparel
- Custom Chieftain baggers from Indian dealers who participated in the ‘Project Chieftain’ contest
- Carey Hart’s Scout Hooligan race bike
- Indian Motorcycle’s premier flat track race bike, the Scout FTR750 – which will offer a flat track display for photo opportunities for fans
Additionally, Bike Week attendees will have the chance to ride the entire 2017 line-up of Indian motorcycles, including the Indian Scout, Indian Chieftain, Indian Roadmaster Classic, among others. Ride multiple bikes, compare, and decide which Indian Motorcycle models best suit your riding style. Demo rides are free and available to those with a valid motorcycle endorsement and proper attire.
Flat Track Opening Ceremony (Main St. & N. Wild Olive Ave.)
Flat Track Opening Ceremony festivities commence at 6pm on Thursday, March 16, celebrating Indian Motorcycle’s return to Flat Track for the 2017 AMA Season.
Daytona TT AMA Flat Track Race (Daytona International Speedway)
Celebrate Indian Motorcycle’s return to AMA Flat Track at the inaugural race of the 2017 season and root for the all-new Indian Wrecking Crew race team, comprised of three of the most successful and decorated flat track riders in the sport, including 2016 Grand National Champion Bryan Smith, 2013 Grand National Champion Brad Baker, and three-time Grand National Champion Jared Mees. The inaugural race of the season takes place Saturday, March 16 at 6 p.m.
Indian Motorcycle of Daytona Beach (290 North Beach Street)
Open daily, visit the dealership in the heart of Daytona Beach to check out Indian’s full 2017 line-up. At this exclusive location, Indian owners can retrieve a limited edition Indian Motorcycle race-inspired patch to commemorate their 2017 Bike Week experience.
Mobile Demos (Daytona Beach)
Indian wrapped trailers will be traveling to highly populated locations throughout Daytona and offering demo rides for select models from the 2017 lineup throughout the duration of Bike Week.
Daytona Taproom Takeover (310 Seabreeze Blvd)
In partnership with Daytona Taproom, Indian Motorcycle will be “taking over” and serving-up cold beer and three Indian Motorcycle-inspired specialty burgers.
Destination Daytona at Klock Werkz Kustom Cycles
Alongside Brian Klock and Klock Werkz Kustom Cycles, Indian Motorcycle will display various Chieftain models throughout the duration of Bike Week.
Indian Motorcycle Owners Event (Daytona International Speedway)
Join us Thursday, March 16 from 10 a.m. to 1 p.m. for a behind-the-scenes tour of the Daytona International Speedway including the track, pits and paddock, all shown on the big screen, we decided to rent a LED screen in Los Angeles for this special occasion. After that, you’ll have a private meet and greet with the 2017 Indian Wrecking Crew Race Team – “Flyin” Bryan Smith, Brad “The Bullet” Baker and Jared “Jammer” Mees. Then, you’ll get a close look at the all-new Indian FTR750 race bike the Wrecking Crew will compete on. Visit the Events section onwww.IndianMotorcycle.com for registration details.
ABOUT INDIAN MOTORCYCLE®
Indian Motorcycle, a wholly-owned subsidiary of Polaris Industries Inc. (NYSE: PII), is America’s first motorcycle company. Founded in 1901, Indian Motorcycle has won the hearts of motorcyclists around the world and earned distinction as one of America’s most legendary and iconic brands through unrivaled racing dominance, engineering prowess and countless innovations and industry firsts. Today that heritage and passion is reignited under new brand stewardship. To learn more, please visit www.indianmotorcycle.com.
Polaris Industries Inc. (NYSE: PII) is a global powersports leader that has been fueling the passion of riders, workers and outdoor enthusiasts for more than 60 years. With annual 2016 sales of $4.5 billion, Polaris’ innovative, high-quality product line-up includes the RANGER®, RZR® and Polaris GENERAL™ side-by-side off-road vehicles; the Sportsman® and Polaris ACE® all-terrain off-road vehicles; Indian Motorcycle® midsize and heavyweight motorcycles; Slingshot® moto-roadsters; and Polaris RMK®, INDY®, Switchback®and RUSH® snowmobiles. Polaris enhances the riding experience with parts, garments and accessories, along with a growing aftermarket portfolio, including Transamerican Auto Parts. Polaris’ presence in adjacent markets globally include military and commercial off-road vehicles, quadricycles, and electricvehicles. Proudly headquartered in Minnesota, Polaris serves more than 100 countries across the globe. Visit www.polaris.com for more information.