Press Release

Harley-Davidson accelerates job postings in 2021, gears-up to increase ridership, finds GlobalData

Harley-Davidson has taken a multi-pronged strategy to boost ridership, develop its dealer network, and to build customer-dealer relationships. Job positions in January 2021 indicate the company is strengthening its dealer network by advising on ways to increase sales and also consulting with dealers on how to boost product development, finds GlobalData, a leading data and analytics company.  Ajay Thalluri, Business Fundamentals Analyst at GlobalData, says: “Since the appointment of Jochen Zeitz
Press Release

NEW HARLEY-DAVIDSON ICONS COLLECTION CELEBRATES AMERICAN MOTORCYCLE DESIGN

Icons Collection Debuts with Limited-Edition Electra Glide Revival Model MILWAUKEE (April 26, 2021) – Harley-Davidson today announced its new Icons Collection, an annual program offering very limited-edition motorcycle models designed to elevate traditional forms and celebrate Americana, either by revisiting classic Harley-Davidson design themes or by exploring ideas that represent the future of motorcycle style. The Icons Collection will present one or two models annually, with a single production run
Press Release

Vance & Hines and Hayden Gillim to Enter MotoAmerica’s 2021 King of the Baggers Series

Santa Fe Springs CA - April 26, 2021 - The Vance & Hines Racing Team will return to the road courses for MotoAmerica's three-race King of the Bagger series, leveraging the staff at the company’s new Racing Development Center (RDC) to build this year’s entry. Fielding one of the highest performance Harley-Davidson touring bikes ever assembled, the team is building off of their successful podium finish in the inaugural King
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INDIAN MOTORCYCLE PARTNERS WITH INTERNATIONAL FEMALE RIDE DAY® TO EMPOWER WOMEN TO “JUST RIDE!”

15th-Annual Global Event Encourages Women to Join the Movement on Saturday, May 1;Indian Motorcycle Leverages Global Network to Reach Female Riders Around the World MINNEAPOLIS (April 21, 2021) – Indian Motorcycle, America’s First Motorcycle Company, is once again joining forces with International Female Ride Day® (IFRD), a globally synchronized ride day celebrating women riders and their passion for riding. The 15th-annual event returns to the first Saturday, May 1, on
Press Release

HARLEY-DAVIDSON LAUNCHES CERTIFIED PROGRAM FOR PRE-OWNED MOTORCYCLES

Harley-Davidson Certified Bikes Backed by 12-Month Limited Warranty* and Roadside Assistance** MILWAUKEE (April 19, 2021) – Harley-Davidson® today revealed the details of Harley-Davidson Certified™, the first certified pre-owned motorcycle program supported by Harley-Davidson through its network of authorized Harley-Davidson dealers in the United States. “H-D Certified is a strategic effort to strengthen our competitive position and is part of our new approach to the used motorcycle marketplace, aligned to the
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Ready or Not, The Sturgis Buffalo Chip® is Expanding 40th Anniversary Entertainment Lineup

Boom! Here comes P.O.D., Black Stone Cherry, From Ashes To New and Reverend Horton Heat at the Sturgis Buffalo Chip’s 40th Anniversary Aug. 6 -15, 2021. Sturgis, SD (April 22, 2021): The Largest Music Festival in Motorcycling® is lining up the noise with the addition of four bands with four different takes on the rock genre for the 40th anniversary party this August. P.O.D., Black Stone Cherry, From Ashes To New and Reverend Horton Heat are joining a booming Sturgis Motorcycle Rally lineup
Press Release

Talk To Me: Cardo Systems Set For MotoAmerica Sponsorship Again In 2021

Motorcycle Communications Technology Company Returns As Sponsorship Partner For Premier Road Racing Series IRVINE, CA (April 16th, 2021) – MotoAmerica, North America’s premier motorcycle road racing series, has announced that Cardo Systems will again be a series sponsor for the 2021 MotoAmerica Championship. Cardo will continue to showcase its advanced PACKTALK lineup, which features industry-leading mesh connectivity, to road racing fans via the MotoAmerica Series. Cardo Systems specializes in the
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Black Widow® Expands Range of Motorcycle Lift Tables

Additional standard and pro models feature rear drop-out panels, integrated wheel chocks, and lift heights up to 33 inches GERMANTOWN, WI – April 14, 2021 – Black Widow®, a manufacturer of quality, affordable utility products for the powersports market, expands their line of motorcycle lift tables with standard and pro models. The new lift tables include varied features and options including extra-long and extra-wide table models designed for working on